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7 Path Breaking Ways of Data Driven Marketing for Insurance Marketers

The BFSI industry globally is experiencing a great boom in the online market space.

Are you prepared for this digital explosion? How do you make the most of online traffic to maximize digital revenue?

 

Download this e-book to find out.

Download E-book

RESULTS

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12%
Increase in unique repeat visitors among total unique visitors on the website
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33%
increase in unique repeat visitor conversion
Download Case Study

RESULTS

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300%
Increase in Lemnisk's contribution to Coverfox website conversions
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34%
In 34% of Lemnisk contributed conversions, the purchase was made in the same session as clicking the ad
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200%
Increase in CTR due to real time personalization of ads
Download Case Study
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“We have consistently improved both scale and acquisition costs on their platform. Most importantly, we have been able to jointly push the marketing innovation envelope further, a decisive factor for us as we look to disrupt the Indian online insurance space”
Jaimit Doshi,
Marketing & Sales Head, Coverfox
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“Lemnisk has the unique ability to combine online and offline data at a user level and use them in highly flexible personalization frameworks.

This was key in executing our digital strategy and helped us increase digital conversions on our website as well”
Jahid Ahmed,
Head - Digital Marketing at HDFC Bank